What is a Primary Nonprofit Contact?

This is a person within your nonprofit organization who may have a primary relationship with a particular Contact.  For instance, if a Board Member has a business relationship with one of your Contacts, the Board Member may be the Primary Nonprofit Contact. Another example may be when a staff person introduces a particular Contact to the organization, then that staff person could be the Primary Nonprofit Contact for the person he/she introduced. 

This information can be very helpful to know when you are soliciting funds, seeking sponsors, recruiting volunteers and you want to have the people who already have relationships with your contacts to communicate with them.